Tennis Tip

Tennis Tip

Published under Advertising, Indentity + Design, Print, Web + Digital, on Sunday 11, 2015

Case Study:
In a sea of tennis lesson websites, the client needed not only to update his brand, but to stand above the best. He contacted CIHYA when he was ready for a complete redo.

Result:
We streamlined and staked his logo (to stop people adding an extra “s” to tip as would seem a common addition) and the .com to drive them to the website. We incorporated the bright yellow of the tennis ball against either black or white background with various images that propelled the brand as a young, fresh & social approach to the standard tennis lesson. These were then incorporated in both Miami and New York markets. Attendance and repeat customers purchased packages that helped build the the business stronger that it had ever been prior.

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